In today’s digital age, WiFi has become an essential part of our daily lives. Whether it’s at home, in the office, or at a coffee shop, we rely on WiFi to stay connected and access the internet. But did you know that WiFi can also be a powerful marketing tool for businesses? WiFi marketing is […]
Wifi marketing; the marketing modality that you probably didn’t know about
We live in an era of unprecedented technological advancement, every day new tools emerge that facilitate our lives in various ways, from the field of entertainment to everyday tasks such as shopping at the supermarket. However, technology is not only limited to personal use, but also, without being exclusively linked to quality control or machinery […]
Will internet cookies disappear?
Many of us have heard the word, others are terrified at the mere mention of it. Data, information, privacy, a series of controversies that today remain perpetually on the table of debates. The questions do not stop and the ethical dilemma about their use remains, but do you know what cookies really are and why […]
The value of the intangible
Have you ever wondered why some brands are more successful than others even when the products and services they offer are comparable in quality? Beyond the type of messages that the most recognized brand builds, its success is most likely due to the fact that they know how to recognize the value of the intangibles […]
Privacy sandbox, the tool that is about to replace the cookies.
We have already talked about it before, however, it is worth delving into the subject, since in the future a revolution in innovation and technology is looming, part of this change brings with it the incorporation of new tools as well as the elimination of many others. Within the latter group are cookies, files generated […]
The fall of the pixel: Apple’s commitment to privacy
The digital world has an inherent dynamism due to its nature full of changes that arise from the needs of different users and the gaps found by people working in the sector. Ups and downs, advantages, disadvantages; the coin is in the air when we talk about issues that fit into the semantics of the […]
Improve Your Business’s WiFi with a Customizable WiFi Captive Portal
AIWIFI is a technology company that specializes in providing WiFi connectivity solutions for businesses. Their flagship product is a customizable captive portal that allows businesses to require users to authenticate themselves or agree to terms and conditions before accessing the Internet. One of the biggest benefits of using AIWIFI’s captive portals is the ability to […]
5 Ways to Use WiFi Marketing to Boost Your Business
In today’s digital age, WiFi is more important than ever for businesses. Not only does it allow customers to stay connected and get work done while they’re on the go, but it also provides an opportunity for businesses to engage with their customers through WiFi marketing.