Marketing, Technology

Leveling Up Connectivity: Aiwifi Joins the Wireless Broadband Alliance (WBA) to Shape the Future of Smart WiFi

November 29, 2025
Aiwifi Miembro WBA

At Aiwifi, we have always believed that WiFi is more than just a utility—it is a powerful channel for growth, data, and customer experience.

Today, we are thrilled to announce a major milestone in our journey to redefine how physical businesses connect with their visitors. Aiwifi has officially joined the Wireless Broadband Alliance (WBA).

By becoming a member of the WBA, we are taking a seat at the table alongside global industry giants, carriers, and technology innovators who are setting the standards for the future of wireless connectivity.

Why the WBA?

The Wireless Broadband Alliance is the global organization that connects the world’s Wi-Fi ecosystem. Its mission is to enable seamless, interoperable service experiences via Wi-Fi within the global wireless ecosystem.

For Aiwifi, this membership is not just a badge of honor; it is a strategic step that aligns perfectly with our vision: to provide enterprise-grade, intelligent WiFi solutions that are secure, seamless, and scalable.

What This Means for Our Clients

For our partners in retail, hospitality, shopping malls, and large venues, our WBA membership translates into tangible benefits:

  • Pioneering Hostpot2.0: By engaging in this ecosystem, Aiwifi is working toward a future where users can move seamlessly between networks without the friction of constant re-authentication, while still allowing venues to capture valuable insights. This means higher connection rates and a smoother customer journey.
  • Enterprise-Grade Security & Standards: We are adopting and contributing to global best practices in security and privacy. In an era where data privacy (GDPR, CCPA) is paramount, our alignment with WBA standards ensures that our clients are using a platform that prioritizes user protection without sacrificing marketing performance.
  • Future-Proofing Your Infrastructure: The landscape of connectivity is changing fast (WiFi 6E, WiFi 7, IoT convergence). Being part of the WBA gives Aiwifi—and by extension, our clients—early insight and access to the next generation of wireless technologies. We are ensuring that the Aiwifi platform remains on the cutting edge of what is technically possible.

Bridging the Gap Between IT and Marketing

Often, WiFi solutions are siloed: IT cares about uptime and security; Marketing cares about data and engagement.

Our WBA membership reinforces our unique position as the bridge between these two worlds. We provide the robust, standardized infrastructure that CIOs demand, while delivering the rich data, captive portals, and monetization tools that CMOs need to drive revenue.

Looking Ahead

This is just the beginning. As we expand our footprint across LATAM, the US, and beyond, our collaboration with the WBA will help us drive innovation in how WiFi is deployed and utilized in physical spaces.

We are not just providing internet access; we are building the intelligent layer on top of it.

Welcome to the future of connectivity. Welcome to the new Aiwifi.