In today’s digital age, businesses are constantly seeking ways to improve customer experience and increase revenue. One powerful tool that has emerged in recent years is WiFi analytics. WiFi analytics refers to the collection and analysis of data from WiFi networks to gain insights into customer behavior, preferences, and needs. By understanding how customers interact […]
Unlocking the Power of Marketing Hotspots: Boost Your Business Today!
Marketing hotspots refer to specific areas or segments within a market where businesses can focus their marketing efforts to achieve maximum impact and growth. These hotspots are identified based on various factors such as customer behavior, preferences, and trends. By understanding and targeting these hotspots, businesses can effectively allocate their resources and efforts to reach […]
Boost Your Business with WiFi Marketing: How to Leverage Your WiFi Network for Increased Sales
In today’s digital age, WiFi has become an essential part of our daily lives. Whether it’s at home, in the office, or at a coffee shop, we rely on WiFi to stay connected and access the internet. But did you know that WiFi can also be a powerful marketing tool for businesses? WiFi marketing is […]
What you didn’t know about the wifi in your favorite restaurant
Over the last decade, It is more common that the establishments we frequently visit have a free wifi network,its absence today seems inconceivable. Restaurants, shopping malls, hospitals, bookstores, cafes, bars, schools, stadiums, airports, museums, every imaginable space incorporates the use of a wifi network into the stay experience. That said, there are also concerns about […]
Wifi marketing; the marketing modality that you probably didn’t know about
We live in an era of unprecedented technological advancement, every day new tools emerge that facilitate our lives in various ways, from the field of entertainment to everyday tasks such as shopping at the supermarket. However, technology is not only limited to personal use, but also, without being exclusively linked to quality control or machinery […]
Will internet cookies disappear?
Many of us have heard the word, others are terrified at the mere mention of it. Data, information, privacy, a series of controversies that today remain perpetually on the table of debates. The questions do not stop and the ethical dilemma about their use remains, but do you know what cookies really are and why […]
The value of the intangible
Have you ever wondered why some brands are more successful than others even when the products and services they offer are comparable in quality? Beyond the type of messages that the most recognized brand builds, its success is most likely due to the fact that they know how to recognize the value of the intangibles […]
Privacy sandbox, the tool that is about to replace the cookies.
We have already talked about it before, however, it is worth delving into the subject, since in the future a revolution in innovation and technology is looming, part of this change brings with it the incorporation of new tools as well as the elimination of many others. Within the latter group are cookies, files generated […]
The buyer persona and interest campaigns
At Aiwifi, we live a process of constant adaptation, we have listened carefully to the needs of our customers, as well as remain attentive to the demands of new solutions in the captive portal services competitive market. We have decided to take a step beyond the barriers of a simple captive portal service provider. The […]
The fall of the pixel: Apple’s commitment to privacy
The digital world has an inherent dynamism due to its nature full of changes that arise from the needs of different users and the gaps found by people working in the sector. Ups and downs, advantages, disadvantages; the coin is in the air when we talk about issues that fit into the semantics of the […]